It’s been nearly a year since we first launched HEX condoms, and we have come a very long way from the first 600,000 condoms sold in our HEX Indiegogo campaign. Below, you’ll find some of the most interesting statistics about HEX sales in its first year.
Let’s Hear it for the Girls
While during our Indiegogo campaign, we saw only 27% female HEX buyers, that number has climbed by nearly 10%. Paired with other global trends showing women to be much more comfortable with, and in charge of, their sexual safety and health, we are happy to see that the future of HEX is definitely female.
Big Spenders in Alabama
California, New York, and Texas may be racking up the biggest numbers by condoms sold, but if you look at condom sales per population, they aren’t even in the top 10: those honors go to Alabama, Oregon, and South Carolina respectively.
For the states experiencing the quietest nights by population size, we have Arkansas in last place, followed closely by South Dakota and Wyoming.
Confident Condom Connoisseurs
Don’t feel too bad about Wyoming; they may not be buying as many condoms as people in other states, but they are buying them a lot more confidently—not a single 3-pack has been bought there, only 12- and 36-packs, in next to equal amounts!
*Based on government-estimated 110 million prevalent STI cases, costing US an annual $15.6 billion.